Until recently, wearable tech was thought to be reserved for sleek wristbands and watches.


Beginning in July 2017, PRIDE Industries has been part of a revolutionary project called Level™, the first wearable product to seamlessly integrate health-tracking technology into an optical frame. The Level™ frames will track health metrics to include steps, calories burned, activity time and much more. The frames will sync to an app, wirelessly via Bluetooth, and fun fact – this technology also has the ability to locate your frames if misplaced! To learn more about the Level™ frames, visit: www.leveltechnology.com.


The frames were developed by VSP, the largest not-for-profit vision benefits and services company in the United States, with a network of more than 37,000 eye doctors worldwide and more than 80 million members.


PRIDE manufactures Printed Circuit Board Assembly (PCBA) which is housed inside the temples of the frames. Along with the manufacturing of PCBA, PRIDE’s Electronics division will also provide product testing and shipping to VSP’s Italian manufacturing facility.


Since 2006, PRIDE has provided custodial services to VSP, headquartered in Rancho Cordova. In 2017, PRIDE and VSP expanded their partnership to include manufacturing services.


Level™ is still in testing mode and involved in a pilot study with the University of Southern California. The glasses are not yet available to the general population.

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